In a move that underscores its commitment to customer satisfaction and financial relief, Al Salam Bank has significantly increased the number of winners in its December draw. Announced on December 8, 2025, the bank revealed that 100 clients will benefit from having their financing installments paid for three months, doubling the number from November.

This initiative forms part of the bank's ongoing financing rewards campaign, designed to recognize client commitment and strengthen engagement with its services. The campaign, which began with just four winners, has grown exponentially, reflecting the bank's dedication to addressing the financial needs of its clients.

The eligibility criteria for this reward include holding a personal, auto, or property financing, and maintaining an active credit card with a minimum balance of BHD 50 in a Danat or Danat Plus account. This strategic move not only rewards loyalty but also encourages more clients to engage with Al Salam Bank's diverse range of financial products.

Mr. Mohammed Buhijji, Chief Retail Banking Officer at Al Salam Bank, emphasized the bank's commitment to providing tangible support that makes a real difference in clients' lives. This approach is in line with the bank's ethos of going beyond quality service to offer meaningful rewards that ease financial obligations.

Al Salam Bank's strategy of doubling the number of winners is a testament to its agile and responsive business model. By aligning its rewards with client needs, the bank is likely to enhance customer loyalty and attract new clients, thereby strengthening its market position.

Investors should consider the bank's strong customer engagement and innovative reward strategies as positive indicators of its growth potential. However, the broader market conditions and regulatory environment in the region should also be taken into account. Therefore, a 'hold' position is recommended until further developments are observed.