In a significant development for the telecommunications sector in the Middle East, Emirates Integrated Telecommunications Company PJSC, known as du, in collaboration with Omantel, has announced the activation of the Oman Emirates Gateway (OEG). This 275km international fibre optic submarine cable system is set to redefine the digital landscape by enhancing connectivity between the UAE and the Sultanate of Oman.

The OEG project connects three strategic international data centers: datamena DX1 in Dubai, UAE, Equinix MC1 in Barka, and Equinix SN1 in Salalah, Oman. This initiative is poised to transform the region into a global telecommunications hub, providing a seamless express connection that boosts operational efficiency, enhances speed, and expands connectivity.

Karim Benkirane, Chief Commercial Officer of du, emphasized the significance of the Oman Emirates Gateway, describing it as a bridge towards future-proofing the region's digital infrastructure. He highlighted the project's role as a cornerstone for hyperscalers, content providers, and international carriers, enabling them to enhance their presence in the UAE and Oman and optimize their operational capabilities to meet the growing demands of the digital era.

Samy Al Ghassany, Chief Technology and Digital Officer at Omantel, remarked on the project's milestone achievement in their journey towards digital transformation. He expressed pride in contributing to the region's content enrichment and establishing a robust, high-capacity corridor that empowers businesses across Oman and the UAE.

The OEG system offers transformative benefits, including comprehensive resilience through dual routes (terrestrial and subsea), guaranteeing unmatched reliability and optimal network performance. The state-of-the-art infrastructure supports emerging technologies, ensuring long-term sustainability and scalability. It will provide faster cloud access and direct connections to key data centers, facilitating international business growth in a rapidly evolving digital landscape.

This activation reinforces du and Omantel's positions as leading wholesale players in the telecommunications industry. The partnership reflects a shared commitment to driving progressive change and attracting hyperscalers and global players to the region, improving the overall quality of connectivity and customer experience. The benefits of the OEG project extend beyond enhanced network capabilities, serving as a crucial driver for economic growth and technological innovation in both the UAE and Oman.

Given the strategic importance and potential of the Oman Emirates Gateway, investors may consider a 'buy' recommendation for Emirates Integrated Telecommunications Company PJSC. The company's proactive approach to digital infrastructure and regional connectivity positions it well for future growth and competitiveness.