In a move that underscores its commitment to providing unique and rewarding experiences for its customers, Al Salam Bank, in collaboration with Visa, announced the winners of its summer card campaign. The winners have been awarded a fully paid trip to Barcelona, where they will have the exclusive opportunity to meet the world-renowned football star, Lamine Yamal.

The announcement, made on September 24, 2026, in Manama, Bahrain, marks the culmination of a campaign that allowed Al Salam Bank's customers to enhance their chances of winning by utilizing Visa credit cards, prepaid cards, and exclusive ATM cards for electronic, local, and international purchases. The campaign also offered customers the chance to win monthly cash prizes of up to 5,000 Bahraini Dinars.

Mohamed Bouhaji, Chief Executive of Retail Banking at Al Salam Bank, expressed his excitement, stating, 'We are delighted to celebrate the winners and offer them this exceptional opportunity to meet Lamine Yamal in Barcelona. This campaign aligns with Al Salam Bank's direction of offering innovative initiatives and experiences that cater to the diverse interests of different segments of society, going beyond traditional banking services to provide our customers with unique and value-added experiences.'

Ahmed Al Qafas, Regional Director at Visa in Bahrain, echoed these sentiments, highlighting how digital payments can transcend convenience and security to offer unforgettable experiences by linking everyday spending with moments inspired by customers' passions, such as football.

This campaign is part of Al Salam Bank's strategic collaboration with Visa, which also includes the launch of a multi-currency exclusive ATM card. Customers can continue applying for the exclusive card through the Al Salam Bank app, which features the image and signature of Lamine Yamal, offering a payment experience that combines the ease of digital banking services with a distinctive design inspired by the world of football.

Given Al Salam Bank's innovative approach and strategic partnerships, the future looks promising for the bank as it continues to expand its offerings and enhance customer engagement. Investors might consider holding their positions as the bank's ongoing initiatives and collaborations could yield positive long-term results.